As well as reinforcing your brand image, promotional on-hold music reduces the potential for lost sales enquiries.
A promotional music on-hold message replaces the beeps, silence or poor-quality music played on-hold with a brand-consistent blend of copy, vocals and specially composed music. By keeping callers engaged and informed, it works to improve standards of service, increase enquiries and strengthen customer loyalty for the long term.
Extend your high standards of customer service beyond the nine-to-five with a custom Out-of-Hours production. Played outside your standard opening hours, this professionally recorded message provides information about your opening times, website, and alternative contact details.
You can either purchase the music-hold player outright, and buy additional custom messages as you go, or rent the unit on a monthly basis, with a number of included messages.
Here’s a few industry facts:
69% of callers are put on-hold for more than 50% of their calls
74% of callers will not do business with a company again if their first call isn’t handled satisfactorily
41% of callers are dissatisfied with the way their calls are handled by businesses
67% of callers want to hear something other than beeps or silence on-hold